Wednesday, January 8, 2020
SEO-Friendly Hosting : 5 Things to Seem for During a Hosting Company
As SEO professionals, we've no shortage of things to stress about. There are the old standbys: links, content creation, sitemaps, and robots.txt files. And there’s new(er) stuff to urge excited about as well: voice search, featured snippets, the mobile-first index.
Amidst the noise, one factor often goes overlooked, albeit it can impact your site’s uptime and your page speed – both of which are essential elements for maintaining positive organic performance.
I’m talking about Web Hosting ...
The web host you select determines the general consistency of the location experience you offer organic visitors (and all visitors, for that matter).
If you would like to stop server errors and page timeouts – and stop users from bouncing back to Google – you would like a solid web host you'll believe.
Ultimately, you would like an internet host that supports your organic efforts, instead of impeding them. Let’s check out five key features that outline an SEO-Friendly Web Hosting company.
Your host’s uptime guarantee is arguably the foremost important think about whether they’re SEO-friendly.
Uptime refers to the share of the time your site is online and accessible. the upper your uptime, the less likely visitors will visit your site only to get it’s down, sending them back to the search engines and potentially risking your rankings within the process.
Better, more reliable hosts offer higher uptime guarantees.
For best results, choose a number with a minimum of 99.9 percent uptime guarantee (or higher, if you'll get it). That translates to roughly 1.44 minutes of downtime each day and eight .8 hours per annum. Not bad.
However, be wary of any host that claims one hundred pc uptime. There’s always getting to be some downtime. The key's to stay it as short as possible. That way, it won’t affect your SEO performance.
While uptime refers to your site content being accessible to users, your server location may dictate how quickly it’s accessible to them.
If you’re on a shared, VPS, or dedicated server hosting plan, your site lives on a physical server during a data center somewhere (as against cloud hosting, where your data is housed within the cloud).
Ideally, you would like the data center located as close as possible to the bulk of your site visitors. The farther away your server is, the longer it can deem your site to load.
Server locations also can look fishy to look at engines, which can affect your SEO. If you use in one country but use a number located halfway around the world, there could also be something nefarious happening
Servers themselves should even be fast, which the host should further boost performance through a Content Delivery Network (CDN).
We all like options. you ought to enjoy them together with your web hosting, too.
Beyond hosting itself, many hosting companies offer optional value-adds that will upgrade your site. Here are a number of the SEO-friendly ones you’ll want to see:
Automatic backups: If something ever goes wrong, you would like a site backup you'll quickly restore from. See if your host offers automatic backups for free of charge or another cost.
SSL: HTTPS has been a ranking factor for years now. If you haven’t already transitioned to a secure site, you would like to urge your act together. confirm your host supports SSL. Some even include them free of charge together with your hosting package.
Multiple hosting plans: As your site grows, your hosting needs are likely to vary (this may be a good thing!). Eventually, your traffic numbers could also be large enough to warrant switching to your dedicated server. This transition is going to be easier (and cheaper) if you don’t need to switch hosting providers at an equivalent time.
Alright, let’s say you’re using this list to match hosts. By now, you’ve read through their hosting features, and it appears they’re checking off all the properties.
Now it’s time to validate that the marketing claims are true. Before you check in with a number, take a couple of minutes to read their online reviews.
A caveat: The hosting space tends to draw in more unhappy reviews than most.
If a barista messes up your coffee, you’re unlikely to be bothered enough to write down a scathing review for the cafe on Yelp.
But if your site goes down, even for a flash, or maybe if you were guilty (as can happen if you select an inappropriate hosting plan for your traffic needs), you're getting to be extremely angry together with your host and tweet, post, and blog about it loudly and vociferously.
Unfortunately, that’s just the character of the business.
Having said that, you'll still gather tons of valuable information from reviews. Search for hosts that appear again and again on Top Web Hosts lists, and skim the reviews to verify that the hosting plan you’re considering is probably going to offer you what you would like.
While you’re reading through the reviews, pay special attention to how people mention their support.
In the unlikely event that your site does go down, you would like to be ready to fix it immediately. most frequently, which will involve chatting with a support person.
A good host will offer 24/7 support free of charge. Verify the operating hours of your potential host’s support team, and see how exactly you’ll be ready to get in-tuned with them. Is there a telephone number, live chat, or email?
Check out their social profiles, too. Web hosts who care about helping their customers tend to form customer support widely available on social media, maybe even via dedicated support Twitter accounts.
This one’s not exactly associated with hosting, but it’s important nonetheless. having the ability to simply create outstanding content is vital for your SEO-Friendly Web Hosting success. you recognize that.
 |
| SEO Friendly Web Hosting |
I’m talking about Web Hosting ...
The web host you select determines the general consistency of the location experience you offer organic visitors (and all visitors, for that matter).
If you would like to stop server errors and page timeouts – and stop users from bouncing back to Google – you would like a solid web host you'll believe.
Ultimately, you would like an internet host that supports your organic efforts, instead of impeding them. Let’s check out five key features that outline an SEO-Friendly Web Hosting company.
1. High Uptime Guarantee
Your host’s uptime guarantee is arguably the foremost important think about whether they’re SEO-friendly.
Uptime refers to the share of the time your site is online and accessible. the upper your uptime, the less likely visitors will visit your site only to get it’s down, sending them back to the search engines and potentially risking your rankings within the process.
Better, more reliable hosts offer higher uptime guarantees.
For best results, choose a number with a minimum of 99.9 percent uptime guarantee (or higher, if you'll get it). That translates to roughly 1.44 minutes of downtime each day and eight .8 hours per annum. Not bad.
However, be wary of any host that claims one hundred pc uptime. There’s always getting to be some downtime. The key's to stay it as short as possible. That way, it won’t affect your SEO performance.
2. Server Location
While uptime refers to your site content being accessible to users, your server location may dictate how quickly it’s accessible to them.
If you’re on a shared, VPS, or dedicated server hosting plan, your site lives on a physical server during a data center somewhere (as against cloud hosting, where your data is housed within the cloud).
Ideally, you would like the data center located as close as possible to the bulk of your site visitors. The farther away your server is, the longer it can deem your site to load.
Server locations also can look fishy to look at engines, which can affect your SEO. If you use in one country but use a number located halfway around the world, there could also be something nefarious happening
Servers themselves should even be fast, which the host should further boost performance through a Content Delivery Network (CDN).
3. Multiple Options
We all like options. you ought to enjoy them together with your web hosting, too.
Beyond hosting itself, many hosting companies offer optional value-adds that will upgrade your site. Here are a number of the SEO-friendly ones you’ll want to see:
Automatic backups: If something ever goes wrong, you would like a site backup you'll quickly restore from. See if your host offers automatic backups for free of charge or another cost.
SSL: HTTPS has been a ranking factor for years now. If you haven’t already transitioned to a secure site, you would like to urge your act together. confirm your host supports SSL. Some even include them free of charge together with your hosting package.
Multiple hosting plans: As your site grows, your hosting needs are likely to vary (this may be a good thing!). Eventually, your traffic numbers could also be large enough to warrant switching to your dedicated server. This transition is going to be easier (and cheaper) if you don’t need to switch hosting providers at an equivalent time.
4. Good Reviews
Alright, let’s say you’re using this list to match hosts. By now, you’ve read through their hosting features, and it appears they’re checking off all the properties.
Now it’s time to validate that the marketing claims are true. Before you check in with a number, take a couple of minutes to read their online reviews.
A caveat: The hosting space tends to draw in more unhappy reviews than most.
If a barista messes up your coffee, you’re unlikely to be bothered enough to write down a scathing review for the cafe on Yelp.
But if your site goes down, even for a flash, or maybe if you were guilty (as can happen if you select an inappropriate hosting plan for your traffic needs), you're getting to be extremely angry together with your host and tweet, post, and blog about it loudly and vociferously.
Unfortunately, that’s just the character of the business.
Having said that, you'll still gather tons of valuable information from reviews. Search for hosts that appear again and again on Top Web Hosts lists, and skim the reviews to verify that the hosting plan you’re considering is probably going to offer you what you would like.
5. Responsive Support Team
While you’re reading through the reviews, pay special attention to how people mention their support.
In the unlikely event that your site does go down, you would like to be ready to fix it immediately. most frequently, which will involve chatting with a support person.
A good host will offer 24/7 support free of charge. Verify the operating hours of your potential host’s support team, and see how exactly you’ll be ready to get in-tuned with them. Is there a telephone number, live chat, or email?
Check out their social profiles, too. Web hosts who care about helping their customers tend to form customer support widely available on social media, maybe even via dedicated support Twitter accounts.
Bonus: Easy-to-Use CMS
This one’s not exactly associated with hosting, but it’s important nonetheless. having the ability to simply create outstanding content is vital for your SEO-Friendly Web Hosting success. you recognize that.
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